Strategy for implementing CRM in Public Sector
From a CRM practitioner's perspective, the major issue coming out of a reading of that report is the risk of failed CRM implementations. The report recognises the significance of CRM…Read more →
CRM Public Sector
CRM Public Sector
CRM is gaining the attention of governments wanting to start online relationships with their constituents. Learn how CRM, when paired with e-government, is taking on a new look. Customer relationship…Read more →
CRM Public Sector
Vision CRM Public sector has improved government’s engagement with citizens but it would be dangerous to see it as an altruistic tool. After all, “the real issue is not simply…Read more →